Some Facts About Glasgow Estate Agents

If you are considering selling your property or looking for an estate agency Glasgow or Edinburgh, it is crucial that you understand the role of estate agents. As a go-between between potential buyers and property owners, these professionals are legally bound to pass through all offers. This includes sales of other properties and a mortgage. However, you should also know that agents are responsible for marketing properties on social media, so it is vital that you fully understand the role of estate agents. Listed below are some facts about estate agents.


Real estate agents work as a go-between between potential buyers and the owner of a property

Working in an estate agency Glasgow, a real estate agent works on behalf of a seller, arranging showings and negotiations for a buyer. An agent also acts as a fiduciary between a buyer and seller, and a seller’s agent is responsible for ensuring that the sale of a property is finalized. Real estate agents earn a commission from both parties, which can be between two and three percent of the contract price.

estate agent showing around a house

They make more than brokers

A real estate agent makes much more money than a broker, but this is not the case everywhere. Brokers have more freedom, as they are not subject to a manager’s supervision. They can also renegotiate commission splits or claim all commissions on their own. While New York recognizes all real estate sales agents as brokers, other states require a certain number of years of experience to become a broker.

They market properties on social media

Social media is an essential part of real estate marketing, but it requires a strategy. Before you can plan your strategy, you need to establish clear goals and work backwards from there. This way, you can create a plan that includes both traditional and digital marketing tools. Measurement is key, and digital marketing is easier to track than traditional channels. You also need to know the number of followers to maintain, as well as how many people you want to target.

property graphic showing two homes

They have to be 21 to be a real estate agent

Before becoming a real estate agent, individuals must be at least 21 years old. Some states also require fingerprints and background checks. These processes can take weeks and should be completed before an exam date can be scheduled. However, many individuals do not get their licenses the first time around, so preparation is important. The process can be lengthy and requires more study time than many people expect. Those interested in becoming a real estate agent should take the time to learn the laws and regulations and to do the necessary research and study.